Jet Blue

Media Monitoring (May 14)

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“Alaska Airlines, Jet Blue top JD Power airline survey”

USA Today

By GARY STOLLER

May 14, 2014

http://www.usatoday.com/story/money/business/2014/05/14/airlines-rewards-programs-jd-power/9051849/

Summary: Alaska Airlines was ranked highest in customer satisfaction and for its mileage program according to a new JD Power airline survey. Jet Blue ranked highest in customer satisfaction among “non traditional” airlines.

Relevance: Alaska’s mileage program ranked highest because of its “network” of other airlines and hotels, meaning that customers can earn points in many ways. We may want to consider modeling our mileage program after theirs once we can establish partnerships. Continue reading →

Media Monitoring (April 23)

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“Which airline has the rudest flight attendants?”

USA Today

By JAYNE CLARK

April 23, 2014

http://www.usatoday.com/story/dispatches/2014/04/23/rude-flight-attendants-airlines/8055387/

Summary: Spirit airlines has the rudest flight attendants, according to a new poll, followed by Air Canada. Our other west coast competitors, Jet Blue, Southwest, Alaska, and Delta have the least rude flight attendants.

Relevance: As a new airline, we cannot afford to have anyone think that our flight attendants are rude. Also, we could pitch a story about how we make sure our flight attendants treat our fliers well. Continue reading →